Balanced Scorecard Approach for Grouping of Strategic

What is need of Balanced Scorecard Approach in determining company’s performance?

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Balanced Scorecard Approach for Grouping of Strategic and Financial Objectives:

The balanced scorecard for the measuring of company performance needs setting both strategic and financial objectives and tracking their success. Unless a company is in profound financial complexity, company managers are well advised to put more stress on achieving strategic objectives after that on achieving financial objectives whenever a trade-off has to be finished. What ultimately authorizes a company to sends better financial results from operations is the achievement of the strategic objectives that enhance its market strength and competitiveness.

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