Why possessions take on special meaning


Assignment Task: Answer the following questions about consumer behavior

1. What are the three main reasons why possessions take on special meaning?

2. Why do consumers engage in possession, grooming, and divestment rituals?

3. Identify the three stages of gift giving and explain how gift giving can affect relations between the giver and the recipient.

*Be detailed and thorough and site all sources in A P A. Thank you!\

 

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Other Subject: Why possessions take on special meaning
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