What potential benefits might social networking websites


You can choose any one case study from Corus and Tata group & the changing use of internet case study.

Case Study 1 - The changing use of the internet

Case study questions-

1. What potential benefits might social networking websites offer to small businesses?

2. Do you consider web platforms to be a fundamental or incremental Innovation? Explain your answer.

3. Given that the full potential of web platforms is not likely to be achieved for some time, what does this tell us about the process of innovation?

4. There is considerable uncertainty about the way cloud computing will develop. What are the main reasons for this uncertainty?

5. How is cloud computing likely to affect work practices and productivity?

6. What benefits might arise for the web platform provider who achieves a dominant standard?

7. Are there any incumbent advantages for Microsoft when developing web-based applications, given the widespread familiarity with its Office software?

8. What are the implications of the increasing use of web-based applications for our access to knowledge?

Case Study 2 - Corus and the Tata Group

Case study questions-

1. What benefits might have been expected to come from the merger of British Steel and its Dutch counterpart, Koninklijke Hoogovens, in 1999?

2. How would you justify the plant closures and job losses that followed the merger between 1999 and 2001 from the perspective of the shareholder model?

3. How might these plant closures and joh losses be viewed from a stakeholder perspective?

4. To what extent is it possible to reconcile the shareholder and stakeholder perspectives in this case?

5. What responsibility, if an might the British government have been expected to take dither for preventing the plant closures or for providing support for the redundant steel worker?

6. If Tata's, takeover of Corus in 2007-is considered as an effect of globalization, is the fact that the predator is Indian rather than say US or Japanese, likely to make globalization more ethically acceptable to some of its critics?

7. The city of Jamshedpur illustrates the concern of Tata's founder for the Welfare of his employees. Given that presen6dayliving 'conditions for most Of Corus's European employees are likely to be considerably better than those facing Indian workers at the beginning of the twentieth century, what might be regarded as an equivalent form of corporate social responsibility today?

8. How far should a company like Tata be expected to go to fulfill its corporate social responsibility in the modern world?

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