My product is coconut turnovers. It is a pastry with shredded coconut inside.
Need the questions below answered. No more than 150 words total. Include references please.
• Market Overview - describe the competitive landscape
• How are you segmenting the market?
• What is the target market for your product? Why?
• How are you promoting the product?
• What sales channels are you using?
• What is a marketing budget for your product and how are you spending this budget?
• What are the metrics that you are using in order to define the success of a product?
• How are your marketing strategies going to change during the lifespan of the product?