Assignment:
A proposal offers to do something or recommends that something be done. You will pretend you are giving the proposal to your boss or another decision-maker. Your document should do everything to persuade the reader to say "yes."
You will be required to present your idea to the class
The following are required for the written proposal:
• Memo format
• Three full pages
• At least one visual (graph, table, photo, drawing, chart). If the visual is less than a third of a page, incorporate it within the three pages; if the visual is larger, place it on a separate page at the end of the document with a reference to that particular page in a parenthetical citation (See page _.). A smaller visual placed within the document is part of the three-page minimum. A large visual placed on a separate page at the end of the document does not count toward the three-page minimum.
• Parallel headings to break up this lengthy document (what is each section about?)
• Times New Roman font, size 12.
You will be graded on how well you
• Design an accessible and appealing format
o Layout of words and graphics
o Highlights and lists
o Parallel headings that break up the text (basically short titles for each section)
• Focus on a problem
• Explain the benefits of implementing the proposal
• Include concrete and specific information (show, don't just tell)
• Include at least one visual. The visual must be introduced and explained before it is presented. Explain what the reader is going to see/read in the visual. A visual should be an aid to the reader's understanding of the material. It must not be used as a stand-alone item; it should support what you have stated. It must be labeled (beneath) with a clearly stated title.
• Use a tone that connects with your readers
• Write using correct grammar, sentence structure, and punctuation.
Present your idea to the class.
Consider projects at your individual places of work, past and/or present. Some possible ideas: think of some change you would like to see in the workplace, such as a new piece of equipment, a procedure or process change, modification of the work area (child care center? work-out space? lounge area?). If you are in a service business, perhaps you can propose a job for a client (landscaping, party planning, printing).
If you want to research something for your own information, try to place it within a business context. Interested in buying a car? Pretend you're proposing the purchase of a company car and present three models for your boss to consider. Or a vacation you want to research can become a proposal to attend a conference.
If you aren't sure your topic is appropriate or if you need help, see me. Things to think about:
• What are you proposing, and where is the information you need to convince your reader to adopt your proposal? Internet? Personal contact? Phone call?
• What problem will you solve? (internal proposal within a company) OR
• What service will you provide? (external proposal to an outside client)
• How will your plan be implemented? What will you do? is there additional staff/equipment needed?
• How long will it take to accomplish? What is the schedule to complete the proposed project?
• How much will it cost? What is the breakdown of costs? What is the total?
• How will the other party benefit if it accepts your plan?