Goal: Construct a case study/research paper that examines a firm in the U.S. from a microeconomic standpoint and provide suggestions based on your findings.
Step 1: Choose a firm for your focus. In addition to picking a firm that you find interesting, you will likely want to pick a firm that has available data (or a firm that for which you can personally provide data). Publicly traded companies file reports with a great deal of data (preferred).
NOTE: Be sure to break your paper into the following sections with headings:
What does your firm do? Introduce your firm.
How have supply and demand conditions impacted the firm in recent years?
Examine price elasticity of demand for the products your firm sells.