What are their feelings about the topic or the company


Discussion Post

The lesson discusses the writing process, overcoming communication barriers, organization, and strategies for both positive/routine and negative messages. This discussion will work through the planning step of the writing process to prepare that positive/routine message.

I. What are three things you know about the audience that will impact how you write this message? Consider the following:

II. What do they know about the topic?

III. What are their feelings about the topic or the company/author?

IV. What in the message will benefit the audience?

V. What do they need to know?

VI. What do they want to know?

VII. What questions will they have?

VIII. What should they believe, feel, or do after reading the message?

IX. What are two communication barriers (physical, semantic, psychological, or situational) presented by this message?

X. Explain one strategy (the "you" approach, positive emphasis, one of the Six Cs of Communication, or one type of message formatting, such as bolding, italicizing, etc.) that you will use in the message and how that strategy helps you overcome the communication barrier and/or better target your audience. Include a sentence or paragraph from your planned message to demonstrate the strategy!

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