The product mix might have to change to feature more


The product mix is not limited to the "right" product. A company may have the wrong product mix for the customers it serves. For example, putting a luxury clothing store in a poor neighborhood would be the wrong product mix for the potential clientel. The product mix might have to change to feature more moderately priced apparel. Thoughts?

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Business Management: The product mix might have to change to feature more
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