The oceanic corporation a chesapeake va based company was


Determining the Cost of Capital

The Oceanic Corporation, a Chesapeake, VA based company, was established in 1994. Glenn Rodgers III founded the corporation, which was privately owned at the time, after his retirement from Norentech Corporation. The Oceanic Corporation was originally formed to provide ship repair services and quickly earned a Department of Defense (DOD) certified Alteration Boat Repair (ABR) designation. Among its specialties were structural welding, piping system installation and repairs, electrical, painting, rigging, machinery and dry-dock work, as well as custom sheet metal fabrication. Other divisions of The Oceanic included Habitability Installation, Industrial Contracting, and Alteration/Installation Teams (AIT). With its initial success and good return on investment the firm opened and operated facilities in California, New Jersey, Florida, Maryland, Pennsylvania and Washington.

In 1998, the company went public and its initial public offering was very successful. The stock price had risen from its initial value of $10 to its current level of $35 per share. There were currently 5 million shares outstanding. In 1999, the company issued 30-year bonds at par, with a face value of $1000 and a coupon rate of 10% per year, and managed to raise $40 million for expansion. Currently, the AA-rated bonds had 25 years left until maturity and were being quoted at 91.5% of par.

Over the past year, The Oceanic Corporation utilized a new method for fabricating composite materials that the firm’s engineers had developed. In June of last year, management established the Advanced Materials Group (AM Group), which was dedicated to pursuing this technology. The firm recruited Larry Stone, a senior engineer, to head the AM Group. Larry also had an MBA from a prestigious university under his belt. Upon joining Oceanic, Larry realized that most projects were being approved on a “gut feel” approach. There were no formal acceptance criteria in place. Up until then, the company had been lucky in that most of its projects had been well selected and it had benefited from good relationships with clients and suppliers. “This has to change,” said Larry to his assistant Stephanie, “we can’t possibly be this lucky forever. We need to calculate the firm’s hurdle rate and use it in future.”

Stephanie Phillips, who had great admiration for her boss, replied, “Yes, Larry, why don’t I crunch out the numbers and give them to you within the next couple of days?” “That sounds great, Stephanie,” said Larry. “My years of experience tell me that when it comes to the hurdle rate for new projects, one size hardly ever fits all!”

As Stephanie began looking at the financial statements, she realized that she was going to have to make some assumptions. First, she assumed that new debt would cost about the same as the yield on outstanding debt and would have the same rating. Second, she assumed that the firm would continue raising capital for future projects by using the same target proportions as determined by the book values of debt and equity (see Table 1 for recent balance sheet). Third, she assumed that the equity beta (1.5) would be the same for all the divisions. Fourth, she assumed that the growth rates of earnings and dividends would continue at their historical rate (see Table 2 for earnings and dividend history). Fifth, she assumed that the corporate tax rate would be 34%, and finally, she assumed that the flotation cost for debt would be 5% of the issue price and that for equity would be 10% of selling price. The 1-year Treasury bill yield was 4% and the expected rate of return on the market portfolio was 10%.

Table 1

The Oceanic Corporation

Balance Sheet

('000s)

Cash                                                                            5000                                      

Accounts Receivables                                                 10000            

Inventory                                                                    20000                                    

Total Current Assets                                                   35000            

Land & Buildings (net)                                               43000            

Plant and Equipment (net)                                          45000

Total Fixed Assets                                                      88000

Total Assets                                                                123000

Accounts Payable                                                       8000

Accruals                                                                      5000

Notes Payable                                                                         10000

Total Current Liabilities                                              23000

Long-term debt                                                           40000

Retained Earnings                                                       10000

Common stock

            (5 million shares outstanding)                         50000

Total liabilities and shareholders' equity                     123000

Table 2

The Oceanic Corporation

Sales, Earnings, and Dividend History

('000s)

Year                Sales                           Earnings per Share                           Dividends per Share

1998                $24,000,000                         $ 0.48                                                  $ 0.10

1999                28,800,000                              0.58                                                     0.12

2000                36,000,000                              0.72                                                     0.15

2001                45,000,000                              0.86                                                     0.18

2002                51,750,000                              0.96                                                     0.20

2003                62,100,000                              1.06                                                     0.22

2004                74,520,000                              1.20                                                     0.25

1. Comment on Stephanie’s assumptions as stated in the case. How realistic are they?

2. Can flotation costs be ignored in the analysis? Explain.

3. How should Stephanie calculate the firm’s hurdle rate (WACC)? Calculate it and explain the various steps.

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Financial Management: The oceanic corporation a chesapeake va based company was
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