The effects of advertising on the consumer behavior of the


Topics of research from the following: ( choose one of the topics )

The effects of advertising on the consumer behavior of the public (in us buying the products advertised as consumers, and does it affect our buying decisions)

The effects of western movies and serials on our values and culture

The effects of western music on our values and culture

The importance of media literacy in the modern age to counter the negative media effects (here you will gather information about whether people need to be literate about current media especially international ones to be able to avoid any possible negative effect

Required : Please do not Copy and Paste ( Total Word Limit 1500 words )

1- Introduction: you will be discussing why you choose the topic, and why it is important to study and research it (introduction and research significance)

2- Primary research: You have to execute a primary research to understand your topic more from the prospective of your audience

Thus, you have to choose ways of primary research to conduct (Social media polls/surveys, physical surveys, interviews, etc.

3- Secondary research: you will have to conduct a research on the internet, and gather findings and information from secondary resources, analyze and write them from your own understanding

4- Research findings: Here you will be presenting your findings after analyzing your primary research data, and after doing a rich secondary research (those are the findings and conclusion you made after applying both types of research, analyzed and interpreted your data)

5- References: Here you will present your references and sources that you used in your secondary research.

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