San franciscorsquos chinatown is one of the mostly densely


San Francisco’s Chinatown is one of the mostly densely populated places in the world…and virtually everyone who lives there is of Chinese heritage. Chinese culture, traditions, and language are actively taught to children who live in the area; most residents are bilingual. It is also a very popular tourist destination (some would even say “tourist trap”). Restaurants in Chinatown cater to both tourists and locals. Though the Chinese residents can all read English, menus are written in Chinese characters with English translations provided (usually on the other side of the menu). Though the menu items are translated properly, the prices on the Chinese side of the menu are often different than those in the English translation. There are two possibilities: (1) that the prices are systematically different (meaning that prices on one side are always higher than on the other side) or (2) the prices are merely different to reflect relative tastes of Chinese versus non-Chinese speaking patrons (meaning that some items are higher on one side of the menu while others are lower)? Explain why one of these answers cannot be correct. Then explain the correct answer using the concept of elasticity of demand and rationalize why the elasticities are as you claim.

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Business Economics: San franciscorsquos chinatown is one of the mostly densely
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