Research two companies and how they utilize social media
Problem
Research two companies and how they utilize social media. Make sure to look at all their different social media channels.
Talk about how they use each channel differently. Also, include two things they could do better overall.
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Discuss the strategic and tactical decisions that Cape Union Mart need to make before entering the Australian market.
Illustrate the local business environment in which Cape Union Mart currently operates. Clearly indicate the role players in each of the following areas.
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