Pricing struggle in the reinsurance business


Problem:

Assume two competitors, American International Group (AIG), Inc., and Axa, SA., are locked in a bitter pricing struggle in the reinsurance business. In the pricing payoff matrix, AIG can choose a given row of outcomes by offering a limit price ("up") or monopoly price ("down"). Axa can choose a given column of outcomes by choosing to offer a limit price ("left") or monopoly price ("right"). Neither firm can choose which cell of the payoff matrix to obtain; the payoff for each firm depends upon the pricing strategies of both firms.

 

Axa

 

AIG

Pricing Strategy

Limit Price

Monopoly Price

Limit Price

$8 billion, $3 billion

$12 billion, $2 billion

Monopoly Price

$6 billion, $5 billion

$10 billion, $4 billion


Q1. Is there a Nash equilibrium in this problem? If so, what is it?

Q2. Describe the potential benefits to be derived from collusion. Do you see any obstacles to coordinating such collusion?

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Strategic Management: Pricing struggle in the reinsurance business
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