Homework: External Factor Evaluation Matrix and Competitive Profile Matrix
Part I: External Factor Evaluation (EFE) Matrix
Create an External Factor Evaluation Matrix for Nike company by completing the following steps:
i. Step i: See Chapter 3 of the David text to learn how to complete an EFE Matrix.
ii. Step i: Open your Strategic-Planning Template. Click on the EFE tab at the bottom of the template.
iii. Step iii: Complete the matrix using the external opportunities and threats you identified. Make sure the factors you include are actionable, quantitative, comparative, and specific.
iv. Step iv: Use the online sources listed in Table 3-7 located in Chapter 3 of the David text to assist you with your analysis and calculations. Be sure not to include strategies as opportunities; but do include as many monetary amounts, percentages, numbers, and ratios as possible.
v. Step v: write a brief explanation of the findings and implications of the data identified in the EFE Matrix. See the Sample Strategic Plan for Colgate-Palmolive (2019) as an example.
Part II: Competitive Profile Matrix (CPM)
Develop a Competitive Profile Matrix Nike company. Complete the following steps.
i. Step i: Refer to Chapter 3 of the David text to learn how to complete an CPM Matrix.
ii. Step ii: Open your Strategic-Planning Template. Click on the CPM tab at the bottom of the template.
iii. Step iii: Prepare a CPM that includes the team's company and two primary competitors.
iv. Step iv: write a brief explanation of the findings and implications of the data identified in the CPM. See the Sample Strategic Plan for Colgate-Palmolive (2019) as an example.
Submit the EFE Matrix, CPM and the brief explanation of implications of each and what it means to the company. What steps could be taken to improve the company's competitive advantage? Submit all parts of the homework as one deliverable.
Format your homework according to the following formatting requirements:
i) The answer should be typed, using Times New Roman font (size 12), double spaced, with one-inch margins on all sides.
ii) The response also includes a cover page containing the title of the homework, the student's name, the course title, and the date. The cover page is not included in the required page length.
iii) Also include a reference page. The Citations and references must follow APA format. The reference page is not included in the required page length