Pick a product that has at least three different lines.
Describe the current product line and then imagine how you would adjust the product line if you were the CMO of that company.
Is the current pricing strategy sound?
Are there any gaps or redundancies?
What changes would you implement to make the product line more productive?
Write an email memo (about 250 to 500 words) to the executive team that details your analysis. Your memo should include the following components:
Subject title
Introduction
Body
Conclusion