Assignment:
Personal Report of Intercultural Communication Apprehension (PRICA)
This measure was developed to address communication apprehension in the intercultural context. Thisinstrument is presumed to be better than the PRCA24 for this particular communication context.However, it is substantially correlated with the PRCA24. This suggests that intercultural communicationapprehension is a sub-category of general communication apprehension. Alpha reliability estimatesshould be expected to be above .90 when completed by native English speakers, although they may belower when this instrument is translated into another language because translations usually are less thanperfect.
Directions: The 14 statements below are comments frequently made by people with regard to communicationwith people from other cultures. Please indicate how much you agree with these statements by marking anumber representing your response to each statement using the following choices: Strongly Disagree = 1;Disagree = 2; are Neutral = 3; Agree = 4; Strongly Agree = 5
1. Generally, I am comfortable interacting with a group of people from different cultures.
2. I am tense and nervous while interacting with people from different cultures.
3. I like to get involved in group discussion with others who are from different cultures.
4. Engaging in a group discussion with people from different cultures makes me nervous.
5. I am calm and relaxed with interacting with a group of people who are from different cultures.
6. While participating in a conversation with a person from a different culture, I get nervous.
7. I have no fear of speaking up in a conversation with a person from a different culture.
8. Ordinarily I am very tense and nervous in a conversation with person from a different culture.
9. Ordinarily I am very calm and relaxed in conversations with a person from a different culture.
10. While conversing with a person from a different culture, I feel very relaxed.
11. I am afraid to speak up in conversations with a person from a different culture.
12. I face the prospect of interacting with people from different cultures with confidence.
13. My thoughts become confused and jumbled when interacting with people from different cultures.
14. Communicating with people from different cultures makes me fee uncomfortable.
Scoring: To compute the PRICA score, complete the following steps:
Step 1. Add the scores for the following items: 1, 3, 5, 7, 9, 10, and 12
Step 2. Add the scores for the following items: 2, 4, 6, 8,11,13, and 14
Step 3. Complete the following formula: PRICA score = 42 - Total from Step 1 + Total from Step 2.
Scores can range from 14 to 70. Scores below 32 indicate low intercultural CA. Scores above 52 indicate highintercultural CA. Scores ranging between 32 and 52 indicate a moderate level of intercultural CA.
Source: Neuliep, J. W., & McCroskey, J. C. (1997). The development of intercultural and interethniccommunication apprehension scales. Communication Research Reports, 14, 385-398