Discuss the bellow:
Real-world strategic plan outline
A typical strategic plan has the following sections:
1. Executive summary
2. Company background
American Airlines is one of the first and oldest airlines in the US. It is also one of the largest airlines with a large group of airlines and passengers. The American Airlines has a far-reaching connection across the US and other parts of the world like London, Canada, Puerto Rico and the Caribbean. The headquarters of the company are in Fort Worth. The airline offers an average of nearly six thousand and seven hundred flights in a day. The airline takes passengers daily to three hundred and fifty destinations in fifty countries around the world. American Airlines is also a founding member of the oneworld® alliance. It's members and members-elect offer nearly fourteen thousand and two hundred fifty flights daily to one thousand destinations in one hundred fifty countries. (American Airlines)
3. Vision
We envision a world where everyone has an easy access to highest quality of air travel.
4. Mission statement
American Airlines Corporation is committed to provide every citizen of the world with a best service of the air travel to the extensive selection of destination possible. American Airlines will continue to improve its flying experience while maintaining its position as the largest air carrier in the world with the goal of becoming the most profitable airline. American Airlines treat everyone with equal care and respect, which is reflected in the way each of its employee is respected. American Airlines recognize that its employee are the significant to the airlines success and invest in lives of its employees. By investing in tomorrow technologies and by following strict loyalty towards its environmental regulations. Our operating philosophy demonstrates its commitment to the world environment.
Justification
Core competencies: We take pride in providing every citizen with the best facility of air travel while investing in technologies and improving its flying experience. Philosophy: Our operating philosophy demonstrates its commitment to the world environment.
5. Values statement
6. SWOT analysis
Increase Revenue
Offer the passenger's world-class facilities
Investment can help generate more revenue for international service better.
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7. Long-term objectives
8. Strategic analysis and choice
9. Short-term objectives and tactics
10. Financial projections and analysis
11. Critical success factors
12. Controls and evaluation.