Mha626 strategic planning amp marketing in health care -


When it comes to strategic planning everyone must first look at what is needed to accomplish it. Strategic planning in healthcare requires a shift in perspective because the service provider must make decisions and strategize like a modern business person. Health care professionals have often approached management like a service provider would approach a patient.

They identify a symptom or problem and make a diagnosis or analysis and recommend a treatment or plan. Like it said in our book the first and most important consideration when developing a strategic plan is to define the vision of the organizations or any specific unit of the organization.

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Strategic Management: Mha626 strategic planning amp marketing in health care -
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