COMPANY: Coca-Cola Company
1. Provide short background information on your company. This could include the following, and should not exceed 1-2 paragraphs:
- a description of its products, customer base, major suppliers;
- major events (merger and acquisition, divestitures, change of directors, credit rating changes, new product releases, etc) during the past three years;
- a description of its strategy during the past three years.
QUESTION 1 SHOULD NOT EXCEED (TWO) 2 PARAGRAPHS, you can come with many paragraph as you want on the rest questions
2. Measure your company's financial ratios during each of the past three years.
- Liquidity or Working Capital:
- Current Ratio
- Quick Ratio
- Working Capital
- Efficiency and Asset Management:
- Total Asset Turnover
- Fixed Asset Turnover
- Days Sales Outstanding
- Debt Management:
- Total Liabilities to Total Assets
- Long-Term Debt to Capital
- Times Interest Earned (TIE) Ratio
- Performance:
- Profit Margins- Percentage of revenues remaining after deductions:
- Return on Assets (ROA)
- DuPont Ratio and explain.
3. Bond Valuation
- What is the market value of the debt?
- What is the debt structure of your company?
- What is the average maturity of the debt?
- What is the credit rating of the company?
4. Conclusion
- Make a final recommendation - would you buy or sell? Why?
- Based on your analysis, is there a way in which the company could increase its value? Explain in detail.