List and briefly explain the three levels of listening


Discussion Post: Salesman Ship

• What are the two types of rewards that salespeople can earn? Give an example of each.

• What is a code of ethics? Describe the two types of codes of ethics.

• List and briefly explain the three levels of listening.

• According to the text, when setting sales call objectives, the salesperson should think SMART. What do the letters in this acronym advice the salesperson to do? List and describe them.

• List and briefly describe the four statement approaches frequently used by salespeople.

• Give at least 3 examples each, of practical and psychological objections.

• What should the Golden Rule salesperson do when it is obvious that a product is not what the buyer really needs?

The response should include a reference list. Using one-inch margins, Times New Roman 12 pnt font, double-space and APA style of writing and citations.

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Marketing Management: List and briefly explain the three levels of listening
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