The supplemental text assigned for this course “Influence: Science & Practice” ISBN-13: 978-0-205-60999-4
For this assignment, you’re asked to read the book and think about the approaches that are described.
Write a brief and personal book report; be sure to include your responses to the following questions:
a) What was most striking about what you read in the book? Was there a section or chapter that you found especially powerful?
b) Which approaches have you experienced first-hand? Briefly describe two of your experiences and assess the effectiveness, both from the perspective of the person/organization using the persuasion approach and from the perspective of the person/organization the technique was intended to persuade. If you haven’t experienced these yourself, then speculate on how 2 of these techniques could be applied and assess from both perspectives.
c) Briefly summarize your personal assessment of the information provided in the book. Consider both what an organization could learn from it and what you personally gained from reading the book.
This book report may be written in the form of a structured paper or a memo; it should include headings or the questions above as section headings. The paper should be about 3 pages (+/- 1 page is fine).