Identification of the important direct and indirect


Company Name: Optimum Rope Access Solutions(Window Cleaning Service)

Competitive Review:

Identification of the important direct and indirect competitors for the product. For each competitor, focus should be on factors such as sales, market share, growth, key benefits, positioning, advertising and promotion budget, promotion program mix, message and media strategies, and an overall assessment of strengths and weaknesses.

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Marketing Research: Identification of the important direct and indirect
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