Assignment: Kotter Change Management Model- Managing Organizational Change
Using the company that your instructor previously approved, apply Kotter's eight steps of change management to an HR situation you have selected for change. You will address all eight of the Kotter steps, developing an action plan for each step. Use a tablet, smartphone, laptop, desktop, or traditional video recorder to record a maximum of a five to seven minute dynamic video on the topics detailed below. Alternatively, you may submit a four to six page paper instead of the video submission.
Prepare and present a video that is a maximum of five to seven minutes OR write a four to six page paper in which you:
1. Ascertain how each of the steps applies to your specific organization.
2. Develop a strategy that illustrates how you would address each of the eight stages of change:
1. Establishing a sense of urgency
2. Creating coalition
3. Developing vision and strategy
4. Communicating the vision
5. Empowering broad-based action
6. Generating short-term wins
7. Consolidating gains and producing more change
8. Anchoring new approaches into the culture
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.
The specific course learning outcomes associated with this assignment are:
• Compare theories of change management and select an appropriate theory for an organization change.
• Analyze diagnostic models relevant to various aspects of the change management process.
• Use technology and information resources to research issues in managing organizational change.
• Write clearly and concisely about managing organizational change using proper writing mechanics.
• Identify organizational changes that link to vision.