Discussion Post: Marketing Research and Information System
Determine the research design for the study that's titled "Marketing Research". Determine where/how you will access/collect data. Develop a sampling plan. Create a statement measure - remember the higher the level of measurement you use the higher the level of statistical analysis you can do. Design the way you intend to collect data (probably a questionnaire.) Keep in mind the ways to avoid error in questionnaires and sampling.
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.