How it is related to marketing strategies and implementation


Problem

Write 3 pages paper on the article "With TikTok deal, Wal-Mart could gain ‘a front row seat to the next generation of consumers'" by Melissa Repko and Annie Palmer. Answer ALL questions.

• Briefly explain what the article is about and what they are trying to communicate to the reader?

• Discuss the key points in the article and explain how it is related to marketing strategies and implementation.

• Provide your opinion as to whether you agree or disagree with the article's conclusion. What would be some other approaches, ideas or reactions that could be utilized? Support your opinions.

The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.

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Marketing Management: How it is related to marketing strategies and implementation
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