Solved: How going global via the internet presents opportunities, Marketing Management

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How going global via the internet presents opportunities

Problem 1. Baby boomers in America are aging. Describe how this might affect demand for the following: (a) Bally Health Clubs; (b) McDonald's; and (c) the state of Florida. Do not just answer up or down. Give explanations.

Problem 2. Describe how "going global" via the Internet presents opportunities and challenges. (Give me three opportunities and three challenges)

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Marketing Management: How going global via the internet presents opportunities

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