How does the price level match with the brand image you wish, Marketing Management

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How does the price level match with the brand image you wish

Problem

International Marketing (Bringing a product to officially sell in ThaHand)

Brand: SodaStream
Product model: Terra sparkling water maker
Price in the US: $99.99 - $129.99

Chosen country: Thailand Pricing Strategy: Here you will need to determine the price range of the product you have picked to enter into the chosen country. You must explain the logic behind the price level you have chosen, which is based on the target market, competitors, costs, etc. How does the price level match with the brand image you wish to project in that country?

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Marketing Management: How does the price level match with the brand image you wish

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Marketing Management: How does the price level match with the brand image you wish

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