How do you think the require return will affect market value


Problem

Imagine you are the treasurer of a small manufacturing firm. Your firm is planning to go public (i.e., sell stock to investors for the first time). One unresolved question concerns the market's required return on the stock. Given what you have learned, how do you think the required return will affect the market value of your firm's stock? How would you go about estimating this rate?

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Finance Basics: How do you think the require return will affect market value
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