Problem: Ford Motor Company is a worldwide conglomerate that sells cars internationally. For most of 2008, their foreign operations were very profitable and growing. In contrast, Ford's US operations were saddled with high labor costs, poor market penetration and were highly unprofitable.
How has Ford managed to do so well internationally and so poorly domestically? What are they doing to take their successful international business strategies and apply them to their domestic operations? Please use what you learned in this course to present an informed evaluation of Ford's situation. Note, this is the Ford brand not the Volvo brand which is owned by Ford. HINT: You can access Ford's annual report via their web site.