Explain and identify reasons why the customer is important


This is for a Principles of Quality Management Class so please respond with that in mind.

1) Explain and identify reasons why the customer is important. Provide a firsthand example for each of these reasons.

2) Identify the three different type of customers and provide an example for each.

3) Explain what the market is and why it is important to study all aspects of it.

4) Explain benchmarking and identify a target organization within both the product and service industries. Explain why these organizations would be targets?

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Operation Management: Explain and identify reasons why the customer is important
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