Solved: Every service encounter is an opportunity to build, Dissertation

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Every service encounter is an opportunity to build

1. Every service encounter is an opportunity to build satisfaction and quality.
A: TRUE
B: FALSE

2. Research done by a financial services company asked the respondents to describe the company using the brand name of an automobile. This is obviously an example of quantitative research.
A: TRUE
B: FALSE

3. Research used to track overall service quality that will be used for bonuses and salary increases of salespeople should have statistical validity.
A: TRUE
B: FALSE

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