Assignment:
TASK 1
You are required to thoroughly read the case study given in Appendix A. After reviewing the case study, you are now required to source, gather and review data and information and utilise formal and informal networks to identify and analyse business problems and issues. You must now complete the following tasks:
TASK:
• Evaluate business performance data and information.
• Analyse marketing and customer related information.
• Analyse information available regarding management and staff meeting summaries.
• Evaluate the data and information to identify and analyse potential business problems.
• Check the validity and reliability of data and information you have used to identify and analyse the potential business problems. Check sources of information provided and their credibility and reliability. Determine if any are ambiguous or contradictory.
• Selected any one identified business problem. Identify types and sources of information required to determine appropriate courses of action and support decision makers for your selected issue or problem.
• Access and review information available through formal and informal networks relevant to the business problems or issue. Networks could include formal and informal industry networks, internal business networks; social media or internet communities of practice.
• Describe the formal and informal networks that:
o Assisted in identifying and analysing the business problem or issue;
o May help establish the causes of the problem;
o Or can be used to determine and analyse appropriate courses of action.
• After analysing the entire case, prepare a report for Tim and Alice. This report must include the following;
o Descriptions of all identified business problems.
o An explanation on how your collected data and information support your conclusion.
o List types and sources of data and information required to determine potential causes of the problems; and to support decision-making for problems you have identified.
o Gather information from at least two sources on your list and briefly describe how they support decision-making.
o What processes or techniques were used to test the validity and reliability of data and information you have gathered?
• What data or information was rejected as it was deemed contradictory or ambiguous?