Discuss retailer orchestrates the store layout
Problem: When a retailer carefully orchestrates the store's layout, displays, background music, colors, and aromas, it is engaging in:
(A) Experiential retailing.
(B) Wholesaling.
(C) Omni-channel retailing.
(D) Consolidation retailing.
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When a retailer carefully orchestrates the store's layout, displays, background music, colors, and aromas, it is engaging in:
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"Product and packaging benefits communicated with exceptional advertising that makes you think, talk, laugh, cry, smile, act and buy
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