Determining the sales growth objective


Response to the following problem:

Your company has been growing at 10% per year for each of the last five years. One of your major lines of business has become obsolete, so you decide on a sales growth objective of an average of 3% per year for each of the next five years.

The industry is growing at 5% and you have set a very modest market share objective of increasing it from 22.1% to 22.4%. Can this be achieved?

Explain why or why not in a few sentences.

Solution Preview :

Prepared by a verified Expert
Financial Accounting: Determining the sales growth objective
Reference No:- TGS02113299

Now Priced at $20 (50% Discount)

Recommended (97%)

Rated (4.9/5)