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Describe southwest airlines strategy

Question 1: Describe Southwest Airlines strategy (using five generic strategies, and operating strategies (Hub and Spoke, Point-to-Point, and Grid, cost management (fuel, labor, cabin, aircraft, etc.) from 2007-2010 . Major strenghts that make the company profitable.

Question 2: How easy would it be to imitate this strategy? Is the strategy sustainable?

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Strategic Management: Describe southwest airlines strategy

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