Marketing Discussion
Identify and describe a product that might be used on a daily basis. Then respond to the following questions about it:
1. As a marketer of that product, who would be your target market?
2. Create a differentiation strategy that would lead to a competitive advantage.
3. List some features of the product you identified above.
4. Now, review the three levels of product. What is the marketing implication of your list of features of the product versus the three levels of product analysis?
5. At what stage of the PLC is this product? Discuss how the marketing mix changes based on the stage of the PLC.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.