Problem: Market Analysis Research
Context
One of the most important elements in a business plan is the market analysis. A market analysis is a qualitative and quantitative assessment of a market. It includes data collection and estimation in reference to the market size and value, characteristics of the intended customer base, in-depth evaluation of the competition, barriers to entry, and the regulatory environment. An accurate and detailed market analysis allows entrepreneurs to determine whether the market is sufficiently large to build a sustainable, profitable business. In this problem, you will complete a market analysis for your proposed organization and create a report that can be included within a business plan.
Instructions
Write a 525 words report that includes the following sections:
1. Section 1: Business overview, mission, and vision
2. Section 2: A Market analysis that includes the following components:
a. Market overview/needs analysis
b. Target market
c. Competitive analysis
d. Value proposition
3. Section 3: Recommendation.
The response must include a reference list. One-inch margins, double-space, Using Times New Roman 12 pnt font and APA style of writing and citations.