Horse and Buggy Inc, is a declining industry. Sales, earnings, and dividends are all shrinking at rate of 10% per year.
a. If r=15% and DIV1= $3, what is the value of share?
b. What price do you forecast for the stock next year?
c. What is the expected rate of return on the stock?
d. can you distinguish between "bad stocks" and "bad companies"? Does the fact that the industry is declining mean that the stock is a bad buy?