Calculate the incremental profit fluff rite would earn


Question:

Incremental Costs. Fluff Rite, Inc., manufactures stove top popcorn poppers that it sells to distributors, who then customize and distribute the products to retailers as house-brand poppers. The yearly volume of output is 100,000 units. The selling price and cost per unit are shown below:

Selling price                             $20
Costs:
Direct material                           $2
Direct labor                                 5
Variable overhead                        2
Variable selling expenses              3
Fixed selling expenses    1           13
Unit profit before tax                  $ 7

Management is evaluating the alternative of performing the necessary customizing to allow Fluff Rite to sell its output directly to retailers for $26 per unit. Although no added investment is required in productive facilities, additional processing costs are estimated as:

Direct labor                        $2 per unit
Variable overhead              $1 per unit
Variable selling expenses    $1 per unit
Fixed selling expenses    $50,000 per year

A. Calculate the incremental profit Fluff Rite would earn by customizing its poppers and marketing directly to retailers.

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Microeconomics: Calculate the incremental profit fluff rite would earn
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