Business Strategy Literature Review
TASK - You are required to write a review of the literature on business strategy. Select one of the following topics for your literature review:
1. Factors Influencing Strategy Implementation
2. Business Strategy and Competitive Analysis
3. The Alignment of Strategic Business Objectives
4. Business Strategy versus Corporate Strategy
5. Strategic Business Models
6. Strategic Planning in Small to Medium Enterprises (SMEs)
LITERATURE REVIEW GUIDELINES
A literature review is a critical analysis of published sources, or literature, on a particular topic and is a method of identifying, evaluating and interpreting the work produced by researchers, and often involves a critical appraisal of a piece of work.
Your literature review should describe, compare, contrast and evaluate the major theories, arguments, themes, methodologies, approaches and controversies in the scholarly literature on the topic of business strategy.
The purpose of a literature review is to:
- Enable the student to develop skills to search, read, interpret and summarise the literature on a particular subject.
- Determine what is known and not known about a subject, concept or problem in the area of business strategy.
- Determine gaps, consistencies and inconsistencies in the literature about a subject, concept or problem.
- Generate useful research questions/projects/activities for the discipline.
- Promote development of protocols and policies related to business strategy practice.
And the literature review has the following functions:
- to justify your choice of topic, theoretical or conceptual framework;
- to establish the importance of the topic;
- to provide background information needed to understand the study;
- to show readers you are familiar with significant and/or up-to-date research relevant to the topic;
- to establish your study as one link in a chain of research that is developing knowledge in the field of business strategy.
Components of a Literature Review:
Your literature review should consist of the following sections:
1. Title page
2. Abstract
3. Table of contents
4. Introduction
5. Main sections - Headings (Themes) /Subheadings
6. Conclusion
7. Reference List (using APA referencing and Ref works)
8. Appendices (if relevant)
It is important to understand what a literature review is not. It is not a place to:
- State your own opinions on the subject (unless you have evidence to support such claims).
- State what you think senior managers should do (unless you have evidence to support such claims).
- Provide long descriptive accounts of your subject with no reference to research studies.
- Provide numerous definitions, signs/symptoms without focusing on research studies to provide evidence and the primary purpose of the literature review.
- Discuss research studies in isolation from each other.
Attachment:- Assignment File.rar