As consumers do you pay much attention to corporate, Operation Management

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As consumers do you pay much attention to corporate

As consumers, do you pay much attention to corporate responsibility? In particular, are you more likely to purchase more products from a company specifically because it has a great reputation for being socially responsible? At what point would that not make a difference? For example, how much more would you pay for a soda coming from a socially responsible provider compared to one with a shady reputation?

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