Problem
Walk-in clinic, such as an urgent care facility
1. Demographics of the consumers who use the facility selected
2. The location of the facility selected
3. The marketing used to bring in consumers to the facility
4. Describe the location and facility selected.
5. Analyze the cultural and generational demographics of the consumers who use the selected facility.
6. Analyze the marketing approach used for the facility.
7. Consider the targeted audience of the facility based on the demographics of the consumers who use the facility.
8. Consider whether marketing techniques can be the same when marketing to different demographics.