Analyze the communication strategy


Homework

For this homework, you will write a case study analysis that focuses on the communication strategy of an organization of your choice.

In this homework, you will need to a) summarize the communication strategy of your chosen organization, b) analyze the communication strategy of your chosen organization, and c) explain how you would integrate the communication strategy into the current organization where you work or into a former organization where you have worked.

A. Summarize the Communication Strategy

Locate an article that discusses the communication strategies used by your chosen organization. After reading your chosen article, you may find the exercise below to be helpful in developing a summary paragraph. Identify the author(s) of your chosen article, and complete the following exercise:

Discusses how innovative communication processes have helped resolve.

The top reason holds that position is __________.
A second reason holds that position is __________.
A third reason holds that position is __________.

After filling in the blanks, you should have a list of the positions and claims made by the authors about your chosen organization. Shape your notes into a summary paragraph. (Do not simply include the list that you completed in the exercise above.)

Remember that the summary paragraph is where you will present information from the source. You will provide your analysis and interpretation in the following section of the paper.

B. Analyze the Communication Strategy

Be sure to include how the communication strategy impacts the organization on multiple levels. Feel free to use the four levels of sales, services, value chain, and continuous improvement as a model, which was discussed in the case study on the Dell Computer Corporation in the Unit VI Lesson.

In the analysis portion of the homework, discuss any problems (or potential problems) with the communications in your chosen organization, and provide potential solutions based on your research. Include ways that effective management could help to provide a solution.

C. Explain Integration Techniques.

Finally, explain how this communication strategy could be integrated into your current or former workplace.

Format your assignment according to the following formatting requirements:

i) The answer should be typed, using Times New Roman font (size 12), double spaced, with one-inch margins on all sides.

ii) The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.

iii) Also include a reference page. The Citations and references must follow APA format. The reference page is not included in the required page length.

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