Data from behavioral psychology point out that administering tangible reward to subjects will prompt response levels twice as frequent as from subjects who receive nontangible reward. To test this notion in business context, two sales seminars are compared. In one seminar, sales representatives are tossed a piece of candy every time they ask a relevant question or provide an insightful comment. In the other seminar, only verbal reinforcement is provided. At the end of the seminars, data are as follows:
verbal reinforcement seminar-17 questions/comments
tangible reward seminar-27 questions/comments
What is the fe value for each group?
Are the results consistent with the expectation?