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Provide examples of more than one MNE that relied on global supply chain as outsourcing in terms of logistics, packaging, or shipment for example.
In which areas of the strategy formulation, Porter's five forces model will help, and how?
Evaluate the benefits and drawbacks of both B2B (business-to-Business) and B2C (Business-to-Consumer) E-Business.
Prepare a report about marks and Spencer's e-business strategy. Consider the following elements in your study:
How did the decision make you feel How did the decision make you feel
Select a website: eBay, compare the site's particular marketing approach to that of traditional methods.
How could Administrative, Technical, and Physical Controls introduce a false sense of security?
Prepare a list of important security issues in ecommerce and prioritize them (at least 5 items) and justify your answer.
List and describe in detail, the elements of the marketing mix (4P's) for a McDonald's restaurant
How do these generational issues affect Julia's management of the department?
Will social media on the Internet really induce businesses to change in fundamental ways? If so, how?
Design a "privacy policy" that you would like to see added to the site. How should the policy be worded?
The managers of your company are deciding whether to develop a brand new product not yet seen in the marketplace or a version of a competitor's product
Do you think a single person with specific e-business responsibility should be required for every medium-to-large business?
Do you think the outcome for Boo.com would have been different if they focused on a domestic market?
Which control should periodically reassess its approach to the marketplace with a good marketing audit
Discuss the external environment for the organization at this time
Our group will be creating a start-up e-commerce company. The company will have all of the capabilities of a firm such as Best Buy or Frys Electronics.
For each, how does their use of social networking contribute to revenue? To what other goals does social networking contribute?
Service escapes are never purely function. True False
What is business vision? How would you explain the relationship between business vision and business strategy?
Analyze how e-marketing has changed the World Wide Web.
Apply one of the four different e-commerce strategies and explaining how an online retailer would utilize the strategy you chose.
Describe how technology companies could benefit from using public relations more effectively.
Which one of the following conditions would most likely occur when a company broadens its span of control? A. Greater centralization