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Create a statement describing the value your restaurant will bring your clientele.
Which of the following must be empirically tested.To strategically connect one piece of the SMC plan to all others in the system
Analyze the impact of global economy on political decision making (joining Kyoto Protocol vs. signing the US-China Climate Deal).
Identify a brand about which you are passionate.Explain a minimum of three reasons why you are passionate about this brand.
The final slide should analyze the changes this company is experiencing and the driving forces behind the changes.
Review the example perceptual map of Basic Marketing.Select an industry with many competitors.
How your organization solves the target's needs.What makes your organization different from its competition
A description of blue ocean strategy and its importance.A product or service that might be considered a blue ocean move and why
A detailed description of the features of your product or service including how it solves the needs of your target market
Combine your Strategy and Positioning and Product, Pricing, and Channels papers along with your promotional strategy into a single Marketing Plan.
Synthesize knowledge from different fields into focused scholarly research.
Considering the various stakeholder perspectives, identify what is important to each of the stakeholders on your list.
Determine how the product or service will meet consumer needs.Analyze the options available for producing the product or service
Specify the role of social responsibility in an entrepreneurship venture. Discuss three to five benefits of social responsibility for the organization
Analyze different sources of capital to determine the appropriate financing for a business venture.
How is Starbucks implementing (green business) sustainability ("responsibility") objectives across the 4 Ps of marketing
Assess the impact using incremental break-even analysis could have on a company when compared to using the more common break-even analysis
Develop a plan to calculate potential financial implications for a nationwide company of your choice.
Choose a global company in a competitive industry, and explain which force most relates to that company.
How does your product or service offering communicate ways for customers to express their dissatisfaction and if possible
Describe the value offering of your product or service to include the tangible, intangible and price components as discussed in course content
Generally speaking, for companies in the same industry, what factors would explain differences in company performance over the long term
In a two page paper, identify and describe 5 different message channels (ex. Radio advertising, internet pop-ups) and share advantages
What do they say about current cultural values.What is the story and the symbolism involved with the elements in the visual message
Assume that JoeMarketer.com is running an email campaign to acquire new customers. It is considering the two options listed below.