What will occur when a focused low cost is attractive

Question

What will occur when a focused low cost is attractive?

Answer 1

While a focused low-cost or concentrated differentiation strategy is attractive so:

• A focused strategy aimed at protecting a competitive edge based either on little price or differentiation becomes more and more attractive as more of the situations are meeting.

• When an industry has lots of different niches and sections, the strength of competition varies across and within sections, a situation that makes it valuable for a focuser to choose a niche that is both well suitable and competitively attractive to its resource capabilities and strengths.