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What is Channel Development

Channel Development: The condition whenever a company tries to raise its sales via a specific distribution channel or grouping of channels. A well-constructed and executed channel program will raise the size of your sales force and as a result encompass a huge impact on product sales.

The cost of implementing this program can be minimal and yet the outcomes can be astonishing. At Top line Business Development there created a 7 step Channel Development Process that when followed will give you with a bespoke channel program designed to drive massive, gainful growth to your business are: Competitive Analysis, audit, Design, Develop, Partner Recruitment, employees Training and Program Launch.

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