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Reduced monopoly power by oligopolistic firms

The allocative inefficiency commonly related with the exercise of market [i.e., monopoly] power tends to be reduced when oligopolistic firms: (1) differentiate their products by competitive advertising. (2) price discriminate based upon the price elasticities of their customers’ demands. (3) cooperatively set industry prices and output quotas. (4) arrive at a Nash equilibrium after extensive negotiation. (5) are merged horizontally.

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