Disadvantages in the strategic of Maturing Industries
Illustrates disadvantages in the strategic of Maturing Industries?
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Strategic disadvantages are given below in Maturing Industries:
i. Being slow to mount a protection against stiffening competitive pressures.
ii. Concentrating more on protecting short-term profitability than on maintaining or building long-term competitive position.
iii. Waiting too long to respond to cost cutting by rivals.
iv. Over-expanding in the face of slowing growth.
v. Overspending on sales promotion and advertising efforts in a losing effort to fight growth slowdown.
vi. Failing to pursue cost reduction aggressively enough or soon enough.
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